Former Nickelodeon executive Laura Kaufmann has been appointed as manager of domestic licensing at American Greetings Properties (AGP), the outbound licensing division of American Greetings Corporation.
Reporting to Lindsay Martinez, AGP’s director of licensing and business development, Kaufmann will be based in AGP’s New York offices and be tasked with managing licensing categories in North America including apparel, publishing, home décor, food and beverage, live shows and events.
She jumps over to AGP from Nickelodeon, where she served as its senior manager for recreation business development. In that role she oversaw global live theatricals and event licensing business, launching family experiences such as Dora the Explorer Live! and SpongeBob SquarePants Live!