Inside the business of children's digital media

Toei turns mobile Driland game into TV series


Toei Animation’s new animated series Driland, based on GREE’s hit social game of the same name, will make its debut at MIPCOM 2012.

Following in the footsteps of digital-first properties like Rovio’s Angry Birds that are diving into the TV world, the 13+ x 20-minute Driland series will expand on the game’s storylines by following the continuing adventures of main characters Princess Davina, Milo the manservant, Horace the hunter and Ryan the rear guard.

According to GREE, Driland the game boasts more than 200 million users globally.

Tags: , , ,


Our spring edition of iKids Digital is now available! We’re taking a look at the looming rise of VR in kids entertainment, how MCNs are boosting the marketing might of kidsnets, and the rise of artificial intelligence in kids tech toys.


Kidscreen on Instagram