Vodka Capital and Televisa partner on new property
Madrid-based prodco Vodka Capital and Televisa Home Entertainment have secured a co-production partnership for new tween-targeted IP Bugsted, which will launch in spring 2013 as an interstitial series and an app.
In a move to launch the IP more quickly to market, Vodka has also signed on terrestrial Mexican broadcaster Televisa to premiere the 13 x one-minute mini-series, and it will also serve as the IP’s licensing agent in that territory.
Targeted to boys ages eight to 11, Bugsted is an action-comedy series that follows the misadventures of a group of mutated insects that must find their way back to the moon after being brought to Earth accidently during the 1969 Apollo 11 mission.
A 100-level Bugsted app will also be released for iOS and Android devices, featuring obstacle challenges and physics-based games.
Check out the summer edition iKids Digital! We’ve got the scoop on app market consolidation, how technology is changing the Maker Movement and where to find some of the most innovative startups in North America.