Zodiak Kids has named UK toymaker Vivid Imaginations as the master toy licensee for its Nick Jr. CG-animated preschool series Tickety Toc.
The deal sees Vivid take distribution rights for the UK & Eire, France, Germany, Iberia, Benelux, and Nordics, as well as global manufacturing rights outside North America, Japan and Korea.
A range of toys including plush, collectable figures, playsets, puzzles and track and vehicle play are set to launch at retail in the UK and France.
The 52 x 11-minute series, produced by The Foundation (part of Zodiak Kids) and Korea-based FunnyFlux Entertainment, debuted on Nick Jr. in the UK this April and is set to launch on UK terrestrial block Milkshake! and France 5 this fall.
Additional broadcasters already on board for the series include Disney Junior (Canada), TG4 (Gaelic-language terrestrial channel in Ireland) and Pop TV (Slovenia).
Tickety Toc follows the fast-paced, comedic adventures of twins, Tommy and Tallulah Tockety and their friends as they race against time to keep the clock ticking. The series explores concepts of teamwork, social responsibility and problem solving.
Zodiak Kids owns worldwide rights to the series, with the exception of Korea and Japan. Tickety Toc consumer products are also expected to reach Canadian retail shelves after a recent deal with Toronto, Canada-based Studio Licensing.