ROXXPower-Paxx2
Consumer Products

Lisle to rep ROXX internationally

Toronto, Canada-based TCG (formerly The Canadian Group) has named UK agent Lisle International Licensing as the L&M agent in Europe (including the UK), Australia, New Zealand, Russia and the Middle East for its new boy-targeting collectible trading game ROXX.
July 31, 2012

Toronto, Canada-based TCG (formerly The Canadian Group) has named UK agent Lisle International Licensing as the L&M agent in Europe (including the UK), Australia, New Zealand, Russia and the Middle East for its new boy-targeting collectible trading game ROXX.

The ROXX line is a competitive game of skill for school-age and tween boys that includes collectible pieces, carrying and display cases, and additional accessories.

Products expected to roll out based on ROXX include toys, collectibles, apparel, hats, shoes, stationery and plush. Lisle is also set to launch ROXX promotions in packaged goods and at fast food chains.

About The Author
Jeremy is the Features Editor of Kidscreen specializing in the content production, broadcasting and distribution aspects of the global children's entertainment industry. Contact Jeremy at jdickson@brunico.com.

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