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Consumer Products

Makedo reusable play brand heads to the US

Melbourne, Australia-based Makedo is taking its reusable creative play property to US retailers Fat Brain Toys and MindWare thanks to new deals with its exclusive US distributor Toysmith.
July 25, 2012

Melbourne, Australia-based Makedo is taking its reusable creative play property to US retailers Fat Brain Toys and MindWare, thanks to new deals with its exclusive US distributor Toysmith.

Makedo, created by Melbourne designer Paul Justin, lets kids transform everyday and recycled materials such as cardboard boxes and plastic containers into play objects like robots, planes or cars with the help of three activity bases (Find and Make, Freeplay and Cup Critter).

Every kit includes a safe-saw for cutting materials, re-clips and lock-hinges for connecting, and supplied decorations.

The brand now retails in more than 40 countries worldwide.

About The Author
Jeremy is the Features Editor of Kidscreen specializing in the content production, broadcasting and distribution aspects of the global children's entertainment industry. Contact Jeremy at jdickson@brunico.com.

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