Emerging European markets catch the Nickelodeon bug
A slew of international broadcasters have scored Nick programming and Nick branded Nissan Note cars are set to roll out in France.
Coming off of Viacom International Media Networks’ showcase at NATPE in Budapest, broadcasters from Central and Eastern Europe (CEE) and from the Commonwealth of Independent States (CIS) have nabbed a swath of Nickelodeon live action and animation programming.
Free-to-air broadcaster Viasat Baltics has signed for a major Nickelodeon package deal that includes Kung Fu Panda season 1, a presale of Penguins of Madagascar season 3, Planet Sheen season 1, T.U.F.F. Puppy season 1, Back at the Barnyard season 1 and The Troop season 1. The package also includes a re-license on SpongeBob SquarePants seasons 1 to 8, and Penguins of Madagascar relicense seasons 1 and 2.
In Poland, leading broadcaster TV4 has signed for smash hit girls’ animation Winx Club seasons 3 and 4 and specials.
In Slovenia, Pro Plus is taking Avatar: The Last Airbender season 1 and 2, Zoey 101 season 4 and Penguins of Madagascar season 1, Dora the Explorer seasons 1 and 2, Go, Diego Go! seasons 1 and 2 to its audiences for the first time.
Digitalb in Albania has inked a deal for Victorious season 1, The Troop season 1, Dora the Explorer seasons 1 to 4, Danny Phantom seasons 1 to 4, Planet Sheen season 1, Big Time Rush season 2 and specials, iCarly season 3 and Kung Fu Panda season 1.
Kanal 2 in Estonia has signed a relicense deal on 68 episodes of Catdog and episodes 101 to 115 of Catscratc.h
In Armenia, Armenian Second TV Channel has signed a Nickelodeon branded block that includes Spongebob SquarePants episodes 1 to 52, iCarly episodes 209 to 234, Big Time Rush season 1 and season 2a, Dora the Explorer season 1 and Go, Diego Go! season 1 and season 2a.
Audiences in Kazakhstan will see Hey Arnold seasons 1 to 5, Jimmy Neutron: Boy Genius seasons 1 to 3 and Team Umizoomi seasons 1 to 3 following a deal signed with the country’s Channel Kazakhstan, while Balapan has also picked up Team Umizoomi as a part of a Nick Junior branded block.
Georgia’s Imedi TV has relicensed SpongeBob SquarePants seasons 1 and 5 and Avatar: The Last Airbender seasons 1 and 2, plus signed new deals on SpongeBob SquarePants seasons 6 and 7, Avatar: The Last Airbender season 3, iCarly season 1 and from the MTV portfolio – MTV VMA 2012 and MTV EMA 2012
TNT in Russia has signed Kung Fu Panda season 1, Planet Sheen season 1 and Penguins of Madagascar seasons 1 and 2.
In other Nick news, Be Viacom France has signed its first ever exclusive car sector deal for a limited edition Nissan Note featuring Nickelodeon branding and a plethora of Spongebob SquarePants and Dora the Explorer goodie pack and programming additions to the car interior.
A limited edition of 1,000 Nickelodeon branded cars go on sale this summer in France supported by on-air, online, print and outside ad spots, and will be released in September in Belgium and the Netherlands.