Inside the business of children's digital media

Barbie reality web series debuts


Dreamhouse2

The first season of Mattel’s new 14-episode Barbie Life in the Dreamhouse web series has launched on Barbie.com/Dreamhouse and will roll out to mobile and tablet devices from May 31.

The CG-animated series features three-minute webisodes that air every Friday through July featuring Barbie, her sisters Stacie, Skipper and Chelsea, her pets, and of course long-time boyfriend, Ken.

The website includes cast biographies, maps, avatars, games, printables, a Barbie social network, and rewards.

Barbie Life in the Dreamhouse is currently available in 21 languages and season two is set to launch this October.

Tags: , , ,


Magazine

Our fall edition of iKids Digital is now available! We’re taking a look at the migration of virtual worlds to mobile, how to find success in the mobile education space, wearable tech for kids and much more.

READ IT NOW!


Kidscreen on Instagram