Elmo-BirthdayApp
Tech

Random House Elmo app debuts

Random House Children's Books in partnership with Seattle-based digital media agency Smashing Ideas has released Elmo's Big Birthday Bash! - A Step into Reading App for iPad which is now available on the Apple App Store.
April 26, 2012

Random House Children’s Books in partnership with Seattle-based digital media agency Smashing Ideas has released Elmo’s Big Birthday Bash! – A Step into Reading App for iPad which is now available on the Apple App Store.

The 30-page interactive story app encourages kids to practice early reading skills and features three literacy games and narration by Sesame Street icon Bob McGrath (Bob).

The release marks the first app created as part of Random House Children’s Books and Sesame Workshop’s joint digital publishing program which launched in January 2012 with a selection of eBooks featuring popular Sesame Street characters including Elmo, Big Bird and Cookie Monster.

About The Author
Jeremy is the Features Editor of Kidscreen specializing in the content production, broadcasting and distribution aspects of the global children's entertainment industry. Contact Jeremy at jdickson@brunico.com.

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