Fight My Monster hires user engagement VP
April 24, 2012 by
Jeremy Dickson
Just 13 days after UK-based boy-targeting online game brand Fight My Monster reached the one million player milestone across the UK and North America, the company has hired Izzy Neis as its VP of community and engagement working out of its recently opened San Francisco office.
Reporting directly to CEO Dominic Williams, Neis, who is an expert in safety around gaming for kids, will be responsible for executing the company’s user engagement strategy around Fight My Monster’s million plus player-base of boys ages eight to 12 and its parent group totaling more than 100,000.
Prior to her new role, Neis was VP of user engagement at Everloop, director of user engagement for Gazillion Entertainment, and has had stints with Marvel, Disney, DreamWorks, LEGO, and National Geographic.
Tags: digital media, Dominic Williams, FIght My Monster, Izzy Neis, San Francisco, UK
» Penguin Children's bolsters acquisitions strategy
» Disney's Dion Vlachos moves to Nickelodeon 
» marblemedia hires L.A. exec to expand US presence
» Silverman Meyers upped at Nick Consumer Products
» Malaysia's Ideate Media to fund live-action and animated content -
Marilynneis
The definitive kids ent resource.-
McDonald’s, General Mills among Despicable Me 2 marketing minions -
Two-year-old Disney Junior UK brings Appisodes to two-year-olds -
Disney and Lucasfilm announce new Star Wars animated series -
eOne takes all rights to YouTube animated hit Simon’s Cat -
Microsoft unveils its next-generation console -
Children’s Museums: Not just for kids
Photos
MIPCOM 2012 - Emma Petry Servin of Paris, France-based prodco Dandelooo