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HIT goes on vacation with Hard Rock

New Hard Rock Hotels in Mexico, the Dominican Republic and the Caribbean will be featuring popular kids brands Thomas & Friends, Barney, Bob the Builder and Angelina Ballerina thanks to a new exclusive rights deal forged between hospitality company All Inclusive Collection and HIT Entertainment.
April 5, 2012

New Hard Rock Hotels in Mexico, the Dominican Republic and the Caribbean will be featuring popular kids brands Thomas & Friends, Barney, Bob the Builder and Angelina Ballerina thanks to a new exclusive rights deal forged between hospitality company All Inclusive Collection and HIT Entertainment.

HIT’s brands will be featured in new kids clubs and interactive areas (called Little Big Clubs) that are set to open this summer at three All Inclusive Collection-owned properties – Mexico’s Hard Rock Hotel & Casino Punta Cana, Cancun Palace (soon-to-be Hard Rock Hotel Cancun in August 2012) and the Caribbean’s Aventura Cove Palace (soon-to-be Hard Rock Hotel Riviera Maya in early 2013).

All three properties are operated by an affiliate of the All Inclusive Collection under licensing agreements from Hard Rock International.

The Angelina Ballerina section of the Little Big Club features interactive dance videos and a ballerina dress-up area while the Thomas & Friends area features a super-sized Thomas train table. Barney’s area allows kids to play with musical instruments and have sing-a-longs and the Bob the Builder space lets kids use their crafting skills and play with building blocks and child-safe tools.

In addition, each Little Big Club features a mini-theater, a weekly live rock show, and kids can take part in dance classes, talent shows and karaoke. Aventura Cove Palace will also feature a Thomas the Tank Engine ride attraction for kids.

Outdoor attractions including splash parks, tree houses and beach areas for sandcastle competitions will also be key draws for kids.

The first Little Big Clubs are set to launch this June at Aventura Cove Palace and Cancun Palace, followed by the Hard Rock Hotel & Casino Punta Cana in July 2012.

About The Author
Jeremy is the Features Editor of Kidscreen specializing in the content production, broadcasting and distribution aspects of the global children's entertainment industry. Contact Jeremy at jdickson@brunico.com.

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