StanLee
Consumer Products

A2E2 to develop Stan Lee and the Mighty 7

L.A.'s A Squared Elxsi Entertainment, a joint-venture between A Squared Entertainment and Tata Elxsi, is developing a multi-platform brand based on Stan Lee's Mighty 7 comic book series.
April 2, 2012

L.A.’s A Squared Elxsi Entertainment, a joint-venture between A Squared Entertainment and Tata Elxsi, is developing a multi-platform brand based on Stan Lee’s Mighty 7 comic book series.

The newest creation from the comic industry icon is built around a group of extraterrestrial super-heroes and will feature appearances by Lee himself.

The deal covers the development of transmedia content in both animation and live action, and a full global licensing program is also in the works.

Paul Robinson, the joint-venture’s newly appointed president of international, will lead the project and is also responsible for content distribution & acquisitions and brand licensing for the company.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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