geronimo-stilton
Consumer Products

BRB to rep Geronimo Stilton in Iberia

Milan, Italy-based Atlantyca Entertainment has appointed BRB Internacional as the exclusive licensing agent for three Geronimo Stilton brands in Spain and Portugal.
March 15, 2012

Milan, Italy-based Atlantyca Entertainment has appointed BRB Internacional as the exclusive licensing agent for three Geronimo Stilton brands in Spain and Portugal.

The deal sees Madrid, Spain-based BRB acquire the licensing representation rights to Atlantyca’s Geronimo Stilton Animation, Geronimo Stilton Classic and Geronimo Stilton: The Kingdom of Fantasy.

The appointment further strengthens the popular brand that targets kids ages five to 12. The Geronimo Stilton book series have sold more than 74 million copies worldwide in 36 languages, a second season of the animated TV series was recently picked up by Italy’s RAI 2, a Spanish version of Geronimo Stilton In The Kingdom of Fantasy Musical is set to premiere March 30 in Madrid, and the brand also has a video game by Sony Computer Entertainment called Geronimo Stilton in The Kindgom of Fantasy: The Videogame which launched in November 2011.

About The Author
Jeremy is the Features Editor of Kidscreen specializing in the content production, broadcasting and distribution aspects of the global children's entertainment industry. Contact Jeremy at jdickson@brunico.com.

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