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Consumer Products

HIT secures new Thomas & Friends licensees

Children's entertainment producer and rights owner HIT Entertainment has signed three new UK licensees for hit preschool property Thomas & Friends.
March 12, 2012

Children’s entertainment producer and rights owner HIT Entertainment has signed three new UK licensees for hit preschool property Thomas & Friends.

The licensees include Ice Fresh (ice cream on a stick), H&A (bath soap crayons, a facecloth set, and a Thomas the Tank Engine bath buddy), and Dr. Fresh (toothpaste, tooth brushes, a first aid kit, a toothbrush timer gift set and a bathroom tidy set). The new products will land at UK retail stores this spring and summer.

The brand’s 105-member UK-licensee roster now has 10 food and drink partners and HIT expects to find additional ones to fill out the category this year.

About The Author
Jeremy is the Features Editor of Kidscreen specializing in the content production, broadcasting and distribution aspects of the global children's entertainment industry. Contact Jeremy at jdickson@brunico.com.

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