BEYBLADE_TRU_Times_Square_Window_Display_Feb_2012 (3)
Consumer Products

Beyblade spins into Times Square

Nelvana Enterprises and Hasbro have partnered to open a boutique toy showcase featuring the boy-skewing Beyblade brand in New York's Toys 'R' Us flagship store in Times Square throughout February.
February 3, 2012

Nelvana Enterprises and Hasbro have partnered to open a boutique toy showcase featuring the boy-skewing Beyblade brand in New York’s Toys ‘R’ Us flagship store in Times Square throughout February.

Beyblade products at the store will include New York-themed T-shirts from Hybrid, electronics from Jazzwares and DVDs from Vivendi, and Beyblade product demonstrations will also take place in the store.

Beyblade, an anime TV series from Nelvana and d-rights Inc., airs in more than 50 countries including on Cartoon Network in the US. More than 120 million top toys have also been sold worldwide.

About The Author
Jeremy is the Features Editor of Kidscreen specializing in the content production, broadcasting and distribution aspects of the global children's entertainment industry. Contact Jeremy at jdickson@brunico.com.

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