Zuuka, the company behind the iStoryTime children’s digital book library, has launched a new entertainment publishing label called iTalk, which, as the name suggests, allows mobile characters to repeat what a user says. The application also allows users to record voices and save an animated video to their photo library.
The product is debuting in iTalk Smurf, which launches today on Apple’s iPhone and iPod touch for US$.99. The app features Clumsy Smurf, who uses speech recognition to repeat users’ voices and moves when poked on screen. Users can interact with Clumsy while recording his visual and audio actions, which can then be saved to their digital libraries.
The company says the voice and video aspects are primed for the viral nature of the web.