UK manufacturer Golden Bear Products has been appointed by Endemol as the exclusive master toy partner for the Bananas in Pyjamas brand in the UK, Ireland, Europe, Middle East, Africa and Latin America (excluding Brazil).
Golden Bear’s Bananas in Pyjamas products, in conjunction with Endemol Worldwide Brands and Cartoon Network/Turner International, will roll out from fall 2012 and will include plush and plastic toys as well as electronic and mechanical devices.
The products are timed with the recent premiere of the CGI-animated take on the original Bananas in Pyjamas, which first aired in 1992. The new series premiered in Australia on ABC2 in May 2011 and in the UK on both Channel 5 and Cartoonito in July 2011. Further rollouts will continue on Turner CN Enterprise networks throughout EMEA.