MeninBlack
Consumer Products

Jakks Pacific scoops Men in Black 3 license

Toymaker Jakks Pacific has scored the worldwide master toy license for Columbia Pictures' Men in Black 3, which is set to hit theaters in May 2012.
July 27, 2011

Toymaker Jakks Pacific has scored the worldwide master toy license for Columbia Pictures’ Men in Black 3, which is set to hit theaters in May 2012.

In an agreement with Sony Pictures Consumer Products that covers the entire Men in Black franchise, JAKKS will manufacture, distribute and market a line of toys and products based on the newest 3D installment that includes action figures, accessories, playsets, role play, youth electronics, novelties and Halloween costumes.

Jakks expects to launch its Men in Black 3 product line in spring 2012 to coincide with the film’s worldwide release.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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