The National Hockey League (NHL) and Disney Consumer Products are teaming up on co-brand merchandise that features characters from Disney Channel’s animated series Phineas and Ferb.
Joining the lineup for the 2011-2012 hockey season, the collection includes apparel, headwear, house & home products and collectibles. NHL and Disney licensees will deliver the new products to retail stores throughout North America in fall 2011.
Nearly one-third of NHL fans are between the ages of six and 17, and 65% of those fans watch the Disney Channel, according to the NHL.
Phineas and Ferb currently airs on Disney Channels and Disney XD channels in more than 169 countries and in 35 languages.