BTR
Consumer Products

Momentum up for Big Time Rush with UK album, series sales

Live-action boy band series Big Time Rush, a partnership between Nickelodeon and Sony, is debuting its first album in the UK this week.
July 13, 2011

Live-action boy band series Big Time Rush, a partnership between Nickelodeon and Sony, is debuting its first album in the UK this week.

Backed by Sony, BTR topped UK music store HMV’s pre-order requests in the week before the release and hit number six in the UK mid-week chart within days of its release.

The album includes songs from the band’s TV show plus six bonus tracks and a poster exclusive to the UK. It has already garnered top sales in Canada, Germany, Austria, Switzerland, Singapore, Malaysia, Indonesia and Philippines, where it released in April. Since its US release last October, the album has sold more than 2.1 million digital tracks.

In related news, RTE in Ireland has signed on for Big Time Rush season one, while Italy’s Mediaset and Norway’s NRK have both signed for season one and season two of the show. ORF in Austria has signed season one of the series and Four in New Zealand has also tapped Big Time Rush.

In Latin America, the show has been taken across the board by terrestrial and satellite broadcasters with complete season one signings by Teletica in Costa Rica, Antena Latina in the Dominican Republic, Teleamazonas in Ecuador and Monte Carlo TV in Uruguay. Also taking on series are Megavision in Chile, Unitel in Bolivia, TV Hondureña in Honduras, Venevision in Venezuela and Televisa in Mexico.

Big Time Rush charts the tumultuous lives of four best friends – played by Kendall Schmidt, James Maslow, Carlos Pena and Logan Henderson – who are thrown into the Los Angeles pop music scene as the latest boy band. The band Big Time Rush is currently in the studio working on a follow-up album that is slated for release in the US later this year.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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