Group-Trifecta_Gray
Consumer Products

Dallas Cowboys score Marvel license

Marvel Entertainment is teaming with NFL franchise the Dallas Cowboys on a collection of co-branded merchandise that will feature Captain America, Spider-Man, Iron Man, Thor and other super heroes decked out in Cowboys' team colors, logos and jerseys.
July 7, 2011

Marvel Entertainment is teaming with NFL franchise the Dallas Cowboys on a collection of co-branded merchandise that will feature Captain America, Spider-Man, Iron Man, Thor and other super heroes decked out in Cowboys’ team colors, logos and jerseys.

The Marvel/Dallas Cowboys collection for infants, kids and adults will include t-shirts, sweatshirts, hoodies, caps and onesies. The line will debut this summer at mass, mid-tier and sporting goods retailers as well as at the Cowboys Stadium and Cowboys fan shops.

Through its Dallas Cowboys Merchandising (DCM) arm, the team is the only major sporting outfit designing, manufacturing and distributing its own apparel.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

Menu

Brand Menu