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New Strawberry Shortcake character to debut on The Hub

This fall, American Greetings Properties is welcoming a new girl into the Strawberry Shortcake gang: Cherry Jam.
June 14, 2011

This fall, American Greetings Properties is welcoming a new girl into the Strawberry Shortcake gang: Cherry Jam.

Cherry Jam will make her first appearance this fall when the popular Strawberry Shortcake television series Berry Bitty Adventures returns to The Hub for its second season. The introduction of Cherry Jam will be supported by a toy line from Hasbro, available in spring 2012.

The new character is a singing star with tons of adoring fans, yet dreams of a home where she is appreciated for who she is offstage. In Berry Bitty City, Strawberry Shortcake and her friends prove that Cherry Jam has much more to offer than just her superstar status and so the group gains a new band-mate and all-around fabulous friend.

Strawberry Shortcake, who recently celebrated her 30th anniversary, debuted in 1980 as a line of social expressions products, as well as toys, videos, games, crafts and books.

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