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Consumer Products

Exim Licensing Group unveils first co-pro

Licensing stalwart Miami, Florida-based Exim Licensing Group is entering the content world with the company's own co-production with Leda Films and Mondo TV Spain.
June 7, 2011

Licensing stalwart Miami, Florida-based Exim Licensing Group is entering the content world with the company’s own co-production with Leda Films and Mondo TV Spain.

BondiBand tells the story of six student musicians who become superheroes in a musical 52 x 11-minute action/comedy series aimed at a teen audience.

The series has already been sold to major broadcasters in Latin America including Disney XD, Banderiantes, Televisa and Teleamazonas and negotiations are underway with European broadcasters.

Exim will unveil its licensing strategy in Las Vegas and will be looking to meet potential licensees in numerous categories including apparel, softlines and accessories.  As well, the company will leverage its expertise in producing live events and is currently developing a concert tour to coincide with the series.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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