Duplo
Consumer Products

Lego launches iTunes preschool channel

Lego has launched an official iTunes channel to house its growing offering of Duplo Jams preschool songs.
April 18, 2011

Lego has launched an official iTunes channel to house its growing offering of Duplo Jams preschool songs.

Lego’s third Duplo Jams song, Sort out the Blues, is now available for free on the channel and will be joined by a new song every month throughout the year.

The Duplo Jams songs are designed to encourage children to dance, build, play and learn things like their numbers, letters, colors as they build with Lego Duplo preschool playing bricks. The songs will be the focus of several music-themed building events that will offer kids hands-on play at US retailers like Pottery Barn Kids.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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