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Consumer Products

FremantleMedia shakes up licensing group

A number of executive moves have taken place within FremantleMedia Enterprises' North American licensing group in response to the company's larger focus on expanding its third-party brand representation, children's programming and brand development, live events, digital content creation and gaming initiatives.
March 9, 2011

A number of executive moves have taken place within FremantleMedia Enterprises’ North American licensing group in response to the company’s larger focus on expanding its third-party brand representation, children’s programming and brand development, live events, digital content creation and gaming initiatives.

David Luner, formerly SVP of Consumer Products and Interactive at FME, has been promoted to EVP of consumer products, interactive and mobile. Luner’s new role expands his current responsibilities beyond the representation of FremantleMedia North America’s (FMNA) portfolio of TV brands such as American Idol and The X Factor, and FME’s third-party TV and non-TV brands such as Rebecca Bonbon, to include an upcoming slate of new children’s content, licensed and original game brands, and the digital content development division.

Former director of interactive at FME, Olivier Delfosse, has been upped to VP of interactive, mobile and digital content, where he will spearhead the continued expansion by FremantleMedia into the gaming space, including social media gaming, as well as building on digital content and mobile brand extensions.

Chris Donnan has been promoted from senior manager to director of live events. In this newly expanded role, Donnan will be responsible for producing touring shows and budgeting across all areas of FME’s live events such as the travel versions of The Price Is Right and other branded shows.

Meanwhile, former Brand LLC licensing manager Dhivyah Ramanath has joined the FME team as senior manager of consumer products, softlines. Ramanath will be responsible for growing the apparel, accessory, and publishing businesses.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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