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DQE signs Jungle Book toy rights in the UK

India-based animation, gaming, live action entertainment production and distribution company DQE has inked an exclusive toy licensing agreement for its 3-D animated series The Jungle Book with UK-based Mookie Toys.
January 5, 2011

India-based animation, gaming, live action entertainment production and distribution company DQE has inked an exclusive toy licensing agreement for its 3-D animated series The Jungle Book with UK-based Mookie Toys.

Through DQE’s UK licensing agent CPLG, Mookie has acquired the toy licensing rights for the series in the UK, Republic of Ireland and the Channel Islands. The three-year agreement allows Mookie to sell Jungle Book toy merchandise including wheeled bicycles, tri-scooters, tricycles, balance bikes, sit N rides, play balls, outdoor activity centers and slides.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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