Chapman’s Fifi and the Flowertots and Roary the Racing Car brands keep adding to their UK licensee rosters.
Chapman Entertainment has signed Watford, UK-based Poetic Gem for Fifi, which joins Roary the Racing Car in the apparel maker’s portfolio.
Poetic Gem will manufacture, distribute and sell Fifi and the Flowertots outwear for girls ages one to six until December 31, 2012. The new range will include tee-shirts, fleece and sweat tops, trousers, skirts, shorts, dresses, jackets, dungarees and rain macs. Products will be on sale in selected retailers across the country starting this spring.
Little Star Creations, a division of Holland Publishing, has also picked up both brands for its kids headphones line with new product hitting UK retailers in March.