News

Sonic the Hedgehog goes to lunch

UK-based manufacturer of child safe lighting and housewares Spearmark International will be producing two new lunch products featuring the Sonic the Hedgehog brand.
November 22, 2010

UK-based manufacturer of child safe lighting and housewares Spearmark International will be producing two new lunch products featuring the Sonic the Hedgehog brand.

The products will launch in fall/winter 2011 and will consist of an insulated lunch bag and matching metal drinks bottle.

The video game character ranks in roughly US$1billion annually and continues to be a large contender in the video game market, with three titles set to be released next year to coincide with his twentieth anniversary.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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