News

Everything’s Rosie gets Vivid toy line

UK-based toyco Vivid has taken on the master toy rights for the CBeebies preschool girls series Everything's Rosie from V&S Entertainment.
October 25, 2010

UK-based toyco Vivid has taken on the master toy rights for the CBeebies preschool girls series Everything’s Rosie from V&S Entertainment.

Vivid’s Rosie toy range will feature plush, interactive and musical toys as well as push-along vehicles. Other products in the Rosie toy line will include jigsaws in a box, selected games and collectables.

The range is slated for a July 2011 launch and will be supported by TV advertising, PR and viral marketing.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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