Total Nonstop Action (TNA) Entertainment has tapped former Sony Pictures Consumer Products EVP Al Ovadia to oversee the company’s wrestling brand as chief marketing officer.
TNA Entertainment features a flagship television program, TNA iMPACT!, that airs in more than 100 countries worldwide, as well as pay-per-view, live event and home video platforms. Ovadia will oversee marketing development of the overall TNA Wrestling brand as well as all other marketing functions and licensing.
Before his stint at Sony, Ovadia worked as VP of Licensing and Merchandising for Twentieth Century Fox and VP of Network Creative Services at NBC Television. He’s worked on properties as the Spider-Man film franchise and The Simpsons.