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Studio 100 sets priorities for BLE 2010

Studio100, the Benelux region's largest provider of children's entertainment, is heading to Brand Licensing Europe next month with its priorities set on three flagship properties Maja the Bee, House of Anubis and Bumba.
August 17, 2010

Studio100, the Benelux region’s largest provider of children’s entertainment, is heading to Brand Licensing Europe next month with its priorities set on three flagship properties Maja the Bee, House of Anubis and Bumba.

German TV icon Maja the Bee is going CGI with a new series co-produced by Canada’s Thunderbird films and Studio 100 Animation in association with TFI and ZDF. While preparing for the 2012 launch of the new Maja the Bee series, Studio 100 is closing licensing deals for its classic line in the Benelux region, Germany, Poland, the Czech Republic and other European countries. Early licensing deals for the new version are being closed already, as are TV sales in France, Germany, Poland, Czech Republic, Finland, Turkey and Canada.

Following the success of Nickelodeon’s mystery tween series House of Anubis in Benelux, Germany and Sweden, Studio 100 has started production on a US version, which will be broadcast on Nick US later this year. A full range of licenses and products are already in place in the Benelux and GAS countries, followed by the first launch of home entertainment products in Scandinavia in the coming months.

Meanwhile, Studio 100′s pre-school series Bumba will see an initial range of products to be launched in Eastern Europe by the end of this year.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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