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Ratings Watch: Disney Channel sees most-watched July ever

Kicking off with the season premiere of Hannah Montana Forever and followed by series-best performances by Sonny With a Chance and Good Luck Charlie, July 2010 closed as Disney Channel US's most-watched July ever in total day in total viewers (with 2.1 million), ranking as the net's second most-watched month on record, behind August 2007.
July 28, 2010

Kicking off with the season premiere of Hannah Montana Forever and followed by series-best performances by Sonny With a Chance and Good Luck Charlie, July 2010 closed as Disney Channel US’s most-watched July ever in total day in total viewers (with 2.1 million), ranking as the net’s second most-watched month on record, behind August 2007.

According to the latest Neilsen data, Disney Channel stood as the month’s number-one TV network in total day in kids six to 11 (837,000/3.4 rating) and tweens nine to 14 (730,000/3.0 rating), topping runner-up Nickelodeon by 9% (837,000 vs. 769,000) and by 26% (730,000 vs. 581,000), respectively.

In kids six to 11, original episodes of Sonny With a Chance, Hannah Montana Forever and Good Luck Charlie ranked as the top-three TV telecasts of July, while Disney Channel was home to nine of TV’s overall top 10. Additionally, Playhouse Disney’s Mickey Mouse Clubhouse ranked among TV’s top-10 programs of the month in the two-to-five demo.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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