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WBCP and JCPenney kick off Supergirl by Nastia tour

Warner Bros. Consumer Products (WBCP), JCPenney and Olympic Medalist Nastia Liukin are embarking on a five-market tour to support Liukin's new collection, Supergirl by Nastia.
July 16, 2010

Warner Bros. Consumer Products (WBCP), JCPenney and Olympic Medalist Nastia Liukin are embarking on a five-market tour to support Liukin’s new collection, Supergirl by Nastia.

As part of the tour, which will visit JCPenney stores across the US, Liukin will provide young girls with motivational advice while introducing her lifestyle collection exclusive to JCPenney stores nationwide starting July 20.

The collection, created for girls four to 12, features apparel inspired by the S-Shield of Supergirl, the DC Comics super heroine applied to active fleece, dresses and tunics, knit pants, signature Supergirl tees, dancewear, fashion leggings and shrug tops.

The launch tour kicks off July 24 in New York City, with additional stops in Dallas, Chicago, Glendale, and Orlando. Kids from JCPenney’s Afterschool Fund and other local community groups will join the events in each market.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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