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People Moves: Teletoon Canada snags new creative director

Teletoon Canada has appointed Matthew Waddell to the position of creative director, where he will be responsible for the branding, on-air promotion, graphic design and off-channel creative for the Teletoon, Teletoon at Night and Teletoon Retro brands in both English and French.
July 6, 2010

Teletoon Canada has appointed Matthew Waddell to the position of creative director, where he will be responsible for the branding, on-air promotion, graphic design and off-channel creative for the Teletoon, Teletoon at Night and Teletoon Retro brands in both English and French.

Waddell will also lead the Teletoon Studios team in the development of creative ideas and the delivery of all on-air elements, sales promotions and network marketing support.

Most recently, Waddell worked at Astral Television Networks as associate creative director. In this role, he played a large part in rebranding The Movie Network, launching, packaging and promoting HBO Canada and overseeing a team of producers for The Movie Network, Mpix, HBO Canada and Viewers Choice.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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