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Disney introduces Tron merch lineup

Disney Consumer Products (DCP) has revealed a first look at its high-tech lineup of Tron: Legacy-inspired toys and electronic merchandise set to hit US retailers this fall.
June 22, 2010

Disney Consumer Products (DCP) has revealed a first look at its high-tech lineup of Tron: Legacy-inspired toys and electronic merchandise set to hit US retailers this fall.

The range includes light-projecting action figures, Monster Tron T1 headphones, computer peripherals for gaming enthusiasts, illuminated iPod docks, iPhone cases and zero-gravity vehicles that travel up and down walls.

Developed in collaboration with Spin Master, Monster, Performance Designed Products (PDP) and Razer, the Tron products will be available at retail beginning this October and will be showcased at San Diego’s Comic Con Convention next month.

Walt Disney Picture’s Tron: Legacy is set to hit theaters this December in Disney Digital 3D and IMAX 3D. Every product in the toy line lights up and is designed to coincide with the film’s innovative technology.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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