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Zevo-3 DVD set to hit one million Skechers shoe boxes

Lifestyle footwear company Skechers USA is supporting programming arm Skechers Entertainment's anticipated television series Zevo-3 by including a promotional DVD insert in one million of its kids shoe boxes in time for back-to-school.
June 10, 2010

Lifestyle footwear company Skechers USA is supporting programming arm Skechers Entertainment’s anticipated television series Zevo-3 by including a promotional DVD insert in one million of its kids shoe boxes in time for back-to-school. The promo will precede Zevo-3‘s series premiere on Nicktoons this fall.

A Skechers Entertainment production in association with Moonscoop, the new comedy-adventure 2D animated kids series (26 x 22-minutes) chronicles young teen heroes who assume great superpowers and the responsibilities that come along with them.

Marketing support for Zevo-3 also includes the pre-premiere launch of a Zevo-3 website, which will include a trailer, games and more information about the series.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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