News

Waybuloo heads to Italy

Uk-based RDF Rights, part of the RDF Media Group, has struck a deal with two Italian broadcasters Rai Yoyo and DeAKidsm, who have both acquired 100 episodes of preschool series Waybuloo.
June 8, 2010

Uk-based RDF Rights, part of the RDF Media Group, has struck a deal with two Italian broadcasters Rai Yoyo and DeAKidsm, who have both acquired 100 episodes of preschool series Waybuloo.

The recent sales bring the total number of countries airing Waybuloo to 79. In addition to Italy, the series has also been acquired by broadcasters in Ireland (RTE), Australia (ABC), New Zealand (TV NZ), Canada (Treehouse TV), Finland (YLE), Portugal (RTP), Middle East (Al Jazeera’s Children Channel) and the CBeebies channel in Poland, Africa, Asia and India.

Waybuloo is produced by The Foundation, part of the RDF Media Group, and Decode Entertainment for CBeebies. RDF Rights holds worldwide rights in all media in the property, with the exception of Canada where Decode Enterprises handles broadcast and home entertainment rights, and DHX Licensing represents consumer products rights. Both Decode Enterprises and DHX Licensing are subsidiaries of DHX Media.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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