News

Martin Yaffe signs Me to You licensing deal

Martin Yaffe International (MYI) is joining with Carte Blanche Greetings to launch a bedroom and playroom range featuring the Tatty Teddy character from UK-based property, Me to You.
May 12, 2010

Martin Yaffe International (MYI) is joining with Carte Blanche Greetings to launch a bedroom and playroom range featuring the Tatty Teddy character from UK-based property, Me to You.

The bear already appears globally on a range of Me to You products, including greetings cards, plush toys, apparel, calendars, jewelry and collectible figurines.

The furniture line, which features a child’s bed, storage cabinet, fabric chair, desk and stool set and table and chairs, will launch fall 2010 with further product development underway.

About The Author
Wendy is Kidscreen’s Associate Editor. When she’s not sourcing material for the brand's daily email newsletter, she’s researching, writing and connecting with others about the newest trends in digital media. Contact Wendy at wgoldman@brunico.com.

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