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Disney Store marks Earth Day

To mark the 40th anniversary of Earth Day, Disney Store will introduce a new line of eco-friendly products.
April 13, 2010

To mark the 40th anniversary of Earth Day, Disney Store will introduce a new line of eco-friendly products. Among the new items are Save Planet Earth totes which are available now at Disney Store locations and at www.DisneyStore.com. A portion of the proceeds from its sales with go to benefit The Nature Conservancy’s Adopt a Coral Reef program. As well, for each tote sold Disney Store will contribute US$1 to the Disney Worldwide Conservation Fund.

The Save Planet Earth eco-friendly line including T-shirts, reusable bottles, journals and plush all features the three-eyed green alien from the Toy Story film series and will be available through April 22, Earth Day, in store and online.

Further promotions and charitable information can be found at www.Disney.com/projectgreen

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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