Big Idea Entertainment inks new eyewear deal

March 24, 2010 by Gary Rusak

Eyewear company Eyes of Faith Optical has announced a new licensing agreement with faith-based children’s firm Big Idea Entertainment.

Under the new agreement, Eyes of Faith will design a line of VeggieTales children’s eyewear, which will have wholesale distribution through independently owned and operated optical outlets.

Eyes of Faith Optical is a new brand of eyewear supported by the Eyes of Faith Foundation. Eyes of Faith will donate 10% of gross sales each year to reputable organizations that support Christian missionary work.