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RDF inks Mr Bean deals

RDF Rights, part of the RDF Media Group, has appointed two new international agents for the Mr Bean IP.
March 17, 2010

RDF Rights, part of the RDF Media Group, has appointed two new international agents for the Mr Bean IP.

Supermarcas Licenciamento E Gestao will rep the brand in Brazil, while Euro Lizenzen will seek licensing partners in Germany, Austria and Switzerland on behalf of RDF Rights. Both agents are currently speaking to licensees and promotional partners to develop the brand in the territories.

In addition to these two deals, RDF Rights has licensed Clifton Trends to develop a complete Mr Bean apparel line for men, women and children in India. Clifton is currently working on designs for the line that will launch Q3.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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