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Corus Entertainment taps new licensee for natural bath products

F.T. Ross/Nature Clear, a Toronto, Canada-based manufacturer of natural products, has partnered with Corus Entertainment to launch its first line of natural, licensed bath-time products for kids.
February 23, 2010

F.T. Ross/Nature Clear, a Toronto, Canada-based manufacturer of natural products, has partnered with Corus Entertainment to launch its first line of natural, licensed bath-time products for kids.

The new line is branded under the Treehouse umbrella and feature’s characters from shows currently airing on the 24/7 preschool net, including The Backyardigans, Max & Ruby and Franklin the Turtle.

The initial launch includes bubble bath, 2-in-1 shampoo, body wash, body lotion, leave-in detangler and foaming hand soap. Products are scented using natural flavorings and offer kid-friendly combinations such as Wacky Melon and Berry Blast. Products are available in 350ml or 250ml sizes as well as refills for certain products.

Treehouse is seen in more than eight million homes across Canada.

About The Author
Gary Rusak is a freelance writer based in Toronto. He has covered the kids entertainment industry for the last decade with a special interest in licensing, retail and consumer products. You can reach him at garyrusak@gmail.com

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