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Toei taps LatAm Dragon Ball Z licensees

Toei Animation has brought on a raft of partners in Latin America for its Dragon Ball Z licensing program.
January 13, 2010

Toei Animation has brought on a raft of partners in Latin America for its Dragon Ball Z licensing program.

Editorial Vertice (Argentina) is on board for kids activity and coloring books, GVD (Brazil) will be producing branded footwear, and Daysal (Argentina) will roll out a line of dinnerware,

On the consumables side, Andina (Peru) is making chocolate bars, while Cadbury (Argentina) will handle various candies. Chupa Chups (Mexico and the Caribbean) and UP Marketing (Argentina) are looking after lollipops.

And Lexiboox (Argentina) is developing a special Dragon Ball Z game for specific use on laptop computers.

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