Nickelodeon & Viacom Consumer Products France (NVCP) has inked a new deal with local toyco Jemini for a range of SpongeBob SquarePants plush and car accessories. Slated for a December launch, the products will be available all mass market retails and specialist shops.
NVCP has also brokered its first ever sub-license deal between Denmark-based, KE Mathiasen Group and global video game partner Take Two. The two-year agreement will see the local gaming subsidiary launch Dora the Explorer Nintendo DS games across the Nordic region, making the Dora Saves the Snow Princess title available from retail outlet Intertoys, and all video game outlets in Denmark, Finland, Norway and Sweden from February 2010.
And in Israel, NVCP teamed up with local board game producer Creative Toys for a range of SpongeBob board games aimed at boys and girls ages four to 10. This two-year deal will put product in the country’s department stores, toy shops and some supermarkets this Christmas.