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H2O makes a splash with new licensees

Live-action tween TV brand H2O: Just Add Water is getting a merch push in Spain and Portugal with a raft of new licensing partners.
November 16, 2009

Live-action tween TV brand H2O: Just Add Water is getting a merch push in Spain and Portugal with a raft of new licensing partners.

For both territories, new licensees on board include Enri 2000 (stationery), Prady Normapiel (toiletries), Giochi Preziosi (back-to-school) and Cife Spain (collectables). Meanwhile Dracco (confectionery), Fournier (playing cards), CyP (handbags), DC Saragües (footwear) and Lugar Difusión (accessories and jewelry) have deals for Spain only.

Bizak has already launched games and a doll range, and has a new fashion doll set for this coming Christmas and new games for spring 2010.

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