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DBG to rep HarperCollins’ Biscuit

Biscuit is heading for the licensing world, as HarperCollins taps San Francisco-based Dimensional Branding Group as the exclusive rep to the kidlit canine property.
October 13, 2009

Biscuit is heading for the licensing world, as HarperCollins taps San Francisco-based Dimensional Branding Group as the exclusive rep to the kidlit canine property.

It’s the first time the IP will be widely licensed and DBG is looking at all categories, from toys & games, apparel, bath focused products, accessories, inter-active, plush, collectibles and room décor.

Biscuit, which targets kids three to seven, was written by Alyssa Satin Capucilli and illustrated by Pat Schories, and currently has more than 13,000,000 copies in print.

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