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K’nex lands two new licenses

K'Nex has been keeping busy at Fall Toy Preview in Dallas this week, inking a duo of new IPs.
October 7, 2009

K’Nex has been keeping busy at Fall Toy Preview in Dallas this week, inking a duo of new IPs.

It’s signed on the rights to Monster Jam, thanks to a new agreement with Feld Motor Sports, repped by master licensing agent 4Kids Entertainment. The deal will see the toyco rolling out building/construction sets for the US and Canada for July 2010.

K’Nex will also be revving up with motorcycle brand Orange County Choppers for OCC-themed building toys, with a line of building sets that incorporates custom elements for kids seven and up. Products will hit retail in April 2010 and will include scale motorcycle models with stylized chrome colored parts.

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