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Playmates pins down master toy deal for Lucha Libre AAA

Mexican wrestling brand Lucha Libre AAA from Cookie Jar has found a master toy partner in Playmates Toys, as North American agent CPLG and the Lucha Libre AAA league partners with the toyco.
October 6, 2009

Mexican wrestling brand Lucha Libre AAA from Cookie Jar has found a master toy partner in Playmates Toys, as North American agent CPLG and the Lucha Libre AAA league partners with the toyco.

The deal will see a range of products and collectibles rolling out in 2010, including detailed and fully articulated Luchador action, figures, roleplay masks and play sets. Cookie Jar Entertainment, meanwhile, will distribute the first English-language TV series in the US.

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