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Former Hasbro exec launches new toyco

HKB Ideas is the latest toyco on the scene, with former Hasbro VP of boys' toys marketing Kirk Bozigian aiming to foster new businesses and licenses in the kids and tween market.
September 22, 2009

HKB Ideas is the latest toyco on the scene, with former Hasbro VP of boys’ toys marketing Kirk Bozigian aiming to foster new businesses and licenses in the kids and tween market.

Bozigan’s HKB Ideas will work with new manufacturers, new and existing IPs, and new inventors to provide marketing, creative and product consulting advice to its clients

He’s also tapped a team of BrainPower experts drawing from a pool of Hasbro team members as well as indie designers, engineers, and marketing experts who will brainstorm new ideas and design, engineer, package and promote products. The team boasts years of experience working on brands such as G.I. Joe, Transformers and My Little Pony.

To reach Bozigian, call 401-354-6357, (www.hkbideas.webs.com.

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