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UK’s best in licensing recognized

The Licensing Awards have come and gone, and here are the top children's prizes that were handed out in London last night.
September 11, 2009

The Licensing Awards have come and gone, and here are the top children’s prizes that were handed out in London last night.

Peppa Pig took the honors of Best Pre-School Licensed Property, while Ben 10 won Best Schoolers/Tween or Teen Licensed Property.

In the retailer category, Mothercare snagged the award for Best Pre-School Retailer of Licensed Products, while Next was honored with Best Kids Retailer of Licensed Products.

Other notable kids categories winners include: Ben 10 wheeled toys from MV Sports & Leisure in best licensed toy or games range; Mr. Men and Little Miss Dress-Up from VMC Accessories in best licensed dress-up and/or party range; In The Night Garden bedroom furniture from Martin Yaffe in best licensed home décor, housewares or bedding range; Hello Kitty confectionery from Bon Bon Buddies in best licensed food or drink range; Mr. Potato Head cards & wrap collection from The Monster Factory in best licensed paper products or stationery range; Peppa Pig books from Penguin Books in best licensed written, listening or learning range; and The Innovation Award went to the SpongeBob SquarePants real musical instrument range from John Hornby Skewes.

For the complete list of winners, head over to www.thelicensingawards.co.uk

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